New Insect Shield Maternity/Lifestyle Collection in Wake of Zika-Concerns

According to a recent CDC update, Puerto Rico will be ground zero for the fight against Zika in the United States. Health experts claim that 1 in 5 people could become infected. Also recently, 9 pregnant travelers from the US have laboratory-confirmed cases of Zika. Of the 9 cases, one infant was born with severe microcephaly. There are 10 additional cases of concern and under investigation. In response to strong demand from consumers for a wider assortment of insect repellent protective clothing options for families and pregnant women, Insect Shield is launching a lifestyle collection, including a variety of maternity basics and every day styles for the entire family. The collection will help offer protection to those traveling to Zika-risk areas and also work well to help protect families from ticks and mosquitoes in their own backyards.

The virus, which is transmitted by the Aedes mosquito, was first discovered in 1947 in Uganda and lived mostly in monkeys. But this year cases in humans have increased dramatically with an alarming connection noted between infected pregnant women and microcephaly — a severe neurological disorder that causes their babies to be born with abnormally small heads. This causes developmental issues and sometimes death.

Because there is no vaccine for Zika, the CDC recommends protection from mosquito bites including the use of permethrin treated clothing.

Personal Protection Tips:
Use EPA-registered insect repellents
Use topical repellents on exposed skin
Wear pre-treated permethrin insect repellent clothing (such as Insect Shield)

IS-Womens-Maternity-hoody_6_1750Insect Shield Maternity and Lifestyle Collection:
The new Insect Shield Maternity and Lifestyle collection includes a range of every day basics to help protect pregnant women and families. The assortment includes casual tops and bottoms ideal for weekend wear, buggy backyard BBQ’s, gardening and sporting events – all with built-in, Insect Shield protection.



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